Lexus Puts Spectators Behind the Wheel of an IS F at the 34th Annual Toyota Grand Prix of Long Beach
Date: Fri, Apr 18th, 2008 0:00:25 am

While professional race car drivers display their skills on the famed Toyota Grand Prix of Long Beach (TGPLB) street circuit, spectators can test their high-speed driving talents without even wearing a helmet. Lexus will offer race fans attending this year's TGPLB (April 17-20) the opportunity to get behind the wheel of the all-new Lexus IS F high-performance sport sedan while experiencing Sony's Gran Turismo™5 Prologue. Released on April 15, Gran Turismo™5 Prologue is Sony Computer Entertainment America's newest driving simulator for PLAYSTATION®3 (PS3™).

Lexus Environmental Challenge Winning Projects
Date: Thu, Apr 17th, 2008 0:00:16 am

"The Dream Team" - W.R. Farrington High School, Honolulu, Hawaii:
This team of eight students focused on educating people around the world about the benefits of renewable energy sources such as wind turbines, solar panels, fuel cells, and hydropower. After learning about the potential positive impact of these alternative sources of energy, including gaining a solid understanding of fuel cell technology, the team spread their message worldwide through videos, blogs and a Web site in multiple languages. They also used social media Web sites to keep the conversation going.

Lexus And Scholastic Announce Winners Of The Lexus Environmental Challenge #4
Date: Mon, Mar 3rd, 2008 14:14:01 pm

The fourth and final initial round of the Lexus Environmental Challenge motivated hundreds of middle and high school students nationwide to explore what they can do to help address the climate crisis they hear about so often. Sixteen school teams from eight states were recognized today for their outstanding environmental action plans for the "Global Warming, Local Solutions" Challenge.

Lexus Signs PGA Tour Star Charles Howell III
Date: Tue, Feb 12th, 2008 14:14:01 pm

Lexus expands its talented roster of golf champions with the addition of two-time PGA TOUR winner Charles Howell III. Howell will display a Lexus logo on his apparel and make appearances at Lexus events as a brand ambassador. The sponsorship kicks off at the Northern Trust Open at Riviera Country Club in Pacific Palisades, Calif., on Feb. 11, 2008.

Lexus Introduces Pebble Beach® Collection RX 350 and ES 350 at Chicago Auto Show
Date: Wed, Feb 6th, 2008 11:11:02 am

Lexus today introduced the Lexus Pebble Beach Collection of vehicles at the Chicago Auto Show. The RX 350 luxury utility vehicle and ES 350 luxury sedan will receive Pebble Beach Edition packages for the first time, extending a relationship with Pebble Beach Company that began in 2003 and has since produced an SC 430 Pebble Beach special edition luxury hardtop convertible every year.

Missing "h" Impacts White House Race, Showbiz, China Sporting Events
Date: Mon, Feb 4th, 2008 11:11:01 am

February 4, 2008 - Torrance, CA - The world is on high alert today as the eighth letter of the alphabet abandons its post in society to fulfill a higher calling.*

From the White House campaign trail to Hollywood and beyond, the missing "h" is altering behavior and changing philosophies. The transformation took hold overnight as the popular letter went missing from key landmarks (including the Hollywood sign), computer keyboards, TV game shows and the alphabet in schools. Presidential hopefuls like Hillary Clinton and Mike Huckabee are said to be huddling with advisors.

Eighth Letter of the Alphabet Abandons Post to Become Part of the Lexus Hybrid Revolution
Date: Mon, Feb 4th, 2008 11:11:10 am

*ollywood, *arry *oudini and *otels across the country are all in search of new names as h abandons its traditional place in society and moves to a better, more forward thinking place…the rear badging of Lexus hybrid vehicles. In a new campaign from Lexus, the eighth letter of the alphabet abandons its post in society to fulfill its destiny and be part of the Lexus hybrid revolution. School children, business professionals and game show contestants are left to find their way in an h-less world.

Lexus And Scholastic Announce Winners Of The Lexus Environmental Challenge #3
Date: Fri, Feb 1st, 2008 11:11:01 am

February 1, 2008 - Torrance, CA - Green roofs, radon pollution, toxic cleaning products and mold spores are just some of topics addressed when middle and high school students nationwide implemented plans as part of the third phase of the Lexus Environmental Challenge, a program designed by Lexus and Scholastic to educate and empower students to take action to improve the environment. Sixteen school teams from nine states were recognized today for their outstanding environmental action plans for "The Air Factor" Challenge, the third of four challenges.

Lexus Announces Partnership With Multi Grammy-Winning Recording Artist Alicia Keys
Date: Thu, Jan 31st, 2008 11:11:01 am

Lexus has partnered with Grammy award-winning, multi-platinum recording artist Alicia Keys, bringing together the passionate artistry of Keys with Lexus' pursuit of perfection. The luxury automaker will support the 32-city, U.S. Lexus Presents the Alicia Keys "As I Am" Tour, kicking off in Hampton, VA on April 18th and concluding at the legendary Madison Square Garden in New York City on June 18th.

Lexus Hybrid Living Showcases Eco-Luxury Design At The 'Earth Pledge Futurefashion' And 'Rodarte' Runway Shows In New York
Date: Fri, Jan 25th, 2008 11:11:08 am

New York - Proving luxury and eco-consciousness go hand in hand, Lexus Hybrid Living presents two of New York's most exciting 2008 fall fashion events. Starting January 31st, thirty of the world's top designers will come together to present cutting edge, eco-friendly fashions at Manhattan's Gotham Hall. Everything from renewable to reusable will be transformed by fashion's most groundbreaking designers into couture for the exceptional FutureFashion event by Earth Pledge. Lexus Hybrid Living's fashion presence continues on February 5th with the sponsorship of one of fashion's most anticipated ready-to-wear collections-Rodarte.

<< prev - page 1 of 2 - next >>